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tokidoki, which translates to “sometimes” in Japanese, is an internationally recognized and iconic lifestyle brand based on the vision of Italian artist Simone Legno and his partners, serial entrepreneurs Pooneh Mohajer and Ivan Arnold. Since debuting in 2005, tokidoki has amassed a cult-like following for its larger-than-life characters and emerged as a sought- after global lifestyle brand. tokidoki offers an extensive range of products which include apparel, handbags, cosmetics, accessories, toys and more. Simone Legno, tokidoki’s creative director, was born in Rome, Italy and from a very young age developed a deep love of Japan and a fascination with world cultures. Combining Legno’s unique talent and creativity with Mohajer’s business acumen, tokidoki has grown exponentially. As an innovative company, tokidoki is known not only for its eye-popping aesthetic and criminally cute characters but also its megawatt partnerships.
83 products
  • Tokidoki Ice Cream Girls 3-pack
    Tokidoki Ice Cream Girls 3-pack
    Regular price
    $30.00
    Sale price
    $30.00
  • Tokidoki All Star Champs Series
    Tokidoki All Star Champs Series
    Regular price
    $10.00
    Sale price
    $10.00
  • Tokidoki x SpongeBob Squarepants Series
    Tokidoki x SpongeBob Squarepants Series
    Regular price
    $12.00
    Sale price
    $12.00
  • Tokidoki Zodiac Series - Gemini
    Tokidoki Zodiac Series - Gemini
    Regular price
    Sold out
    Sale price
    $25.00
  • Tokidoki Enamel Pin NYC 2021 3 Pack
    Tokidoki Enamel Pin NYC 2021 3 Pack
    Regular price
    $20.00
    Sale price
    $20.00
  • Tokidoki Enamel Pin Kawaii Metropolis 3-pack
    Tokidoki Enamel Pin Kawaii Metropolis 3-pack
    Regular price
    $20.00
    Sale price
    $20.00
  • Tokidoki Enamel Pin Acquaria Mermicorno
    Tokidoki Enamel Pin Acquaria Mermicorno
    Regular price
    $10.00
    Sale price
    $10.00
  • Tokidoki Enamel Pin Miso Unicorno
    Tokidoki Enamel Pin Miso Unicorno
    Regular price
    $10.00
    Sale price
    $10.00
  • Tokidoki Enamel Pin Little Jaws
    Tokidoki Enamel Pin Little Jaws
    Regular price
    $10.00
    Sale price
    $10.00
  • Tokidoki Enamel Pin Roe Roe Racer
    Tokidoki Enamel Pin Roe Roe Racer
    Regular price
    $10.00
    Sale price
    $10.00
  • Tokidoki Enamel Pin Toki
    Tokidoki Enamel Pin Toki
    Regular price
    $10.00
    Sale price
    $10.00
  • Tokidoki Enamel Pin Juicy Juice
    Tokidoki Enamel Pin Juicy Juice
    Regular price
    $10.00
    Sale price
    $10.00
  • Tokidoki x Gudetama Series
    Tokidoki x Gudetama Series
    Regular price
    $9.95
    Sale price
    $9.95
  • Tokidoki Flower Power Unicorno Series
    Tokidoki Flower Power Unicorno Series
    Regular price
    $12.00
    Sale price
    $12.00
  • Tokidoki Zodiac Unicorno Series - Aries
    Tokidoki Zodiac Unicorno Series - Aries
    Regular price
    $15.00
    Sale price
    $15.00
  • Tokidoki Kawaii All Stars Series
    Tokidoki Kawaii All Stars Series
    Regular price
    $12.00
    Sale price
    $12.00
  • Tokidoki Unicorno Lunar Calendar Series
    Tokidoki Unicorno Lunar Calendar Series
    Regular price
    $11.95
    Sale price
    $11.95
  • Tokidoki Unicorno Holiday Series 2
    Tokidoki Unicorno Holiday Series 2
    Regular price
    $11.95
    Sale price
    $11.95
  • Tokidoki x Ladurée Series
    Tokidoki x Ladurée Series
    Regular price
    $11.95
    Sale price
    $11.95
  • Tokidoki Unicorno Gems Series
    Tokidoki Unicorno Gems Series
    Regular price
    $9.95
    Sale price
    $9.95